Use M.E.G.A. Positioning to Make Sales and Marketing Easy
Presented by: Reuben Swartz
Date: October 17, 2023
Time: 12:00 pm CST
About Reuben Swartz:
Short version: Reuben Swartz is the founder of Mimiran, the fun, “anti-CRM” for independent consultants, born of his experience as a sales and marketing consultant for the Fortune 500 who struggled with his own business development efforts. He's also the host and chief nerd on the Sales for Nerds podcast.
Longer version: Reuben Swartz is the founder of Mimiran, the fun CRM for independent consultants who love serving clients but hate "selling". He's also the host and chief nerd on the Sales for Nerds podcast. He went from a background in computer science and software engineering to sales and marketing consulting for the Fortune 500, while struggling with sales and marketing for his own firm. His mission is to help other independent consultants make a bigger dent in the universe and get more clients by using their talents to teach instead of market, connect instead of network, and help instead of sell.
Breakout Questions
What's your "radioactive spider bite" experience that led you to do what you do?
Additional Information
Mimiran: the fun, "anti-CRM" for solo consultants who love serving clients but hate "selling" (www.mimiran.com)
Sales for Nerds: the podcast for people who start a consulting business based on a professional skill, and then realize they have to go sell that service (www.salesfornerds.io)
